4 Ways to Cut your Direct Mail Costs Immediately!
- Remove duplicates: employ the use of good duplication software to find even unlikely matches. Or better yet, let Select Mailing do it for you!
- Update your Files: have a plan to correct bad addresses.
- Verify Customer Information: nothing kills a personalized effort like a glaring error. Ensure that capitalization, name spelling etc. are correct. Select Mailing can help with this too.
- Stop sending meaningless mail: why send zero balance statements? Or customer-acquisition solicitations to existing customers? Select Mailing can help you save money!